Together In Electric Dreams

  Why hasn't my video gone supernova 😭? Going viral should never be the main objective of your video marketing campaign (never ever!) but people seem to get obsessed by it. Marketers, we’ve been hearing lots of stats like these:  5 billion videos  are watched on YouTube every single day,  1200%  more shares are generated by social videos than text and images combined, videos on a landing pages increase conversions by  80%  and  80%  of users recall a video ad they have seen online in the past month. Yada, yada. Eek…Well, if that’s the case then you best get to grips with the best practices for ensuring your video marketing campaigns smash your objectives and propel your social media forward. Read on dear viewer for some of our favourite tips to help you create compelling, inspiring, fun and memorable online videos. 1. Center Your Video Around the Story, Not The Sale There is a heap of sales clutter on the Internet that is actively annoying a...